Lojas Renner: Největší brazilský prodejce módy investující do udržitelnosti

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Stunning, isn’t it? Lojas Renner je largest fashion retailer in Brazil. It has gained international recognition for its sustainability practices. Who would have thought that a brand so beloved by Brazilians would become a leader in socio-environmental responsibility?

Renner has transformed its fashion and lifestyle ecosystem into a model of sustainable business. This demonstrates the brand’s commitment to sustainability.

You may have heard that Lojas Renner is the only Brazilian retailer in the S&P Global Sustainability Yearbook 2023. This is just the beginning. Renner also leads the B3 Corporate Sustainability Index (ISEB3) and the Dow Jones Sustainability Index (DJSI).

These indicators highlight Renner’s firm commitment to making its operations increasingly sustainable.

Klíčové body

  • Lojas Renner is the only Brazilian retailer to be part of the CDP’s “A-List,” recognized in the climate change category.
  • The company has ambitious CO2 emission reduction goals, aiming for climate neutrality by 2050.
  • Renner is the only Brazilian retailer to be part of the prestigious Dow Jones Sustainability Index (DJSI).
  • The company has invested in restoring 186,000 hectares of forests to offset 100% of its emissions since 2016.
  • Renner has stores following the concept of circularity, focusing on reducing waste and emissions.

Renner Achieving the CDP “A-List” for Sustainability

Lojas Renner is a major fashion retailer in Brazil. It stands out for its sustainable actions. It was included in the CDP “A-List,” a global institution that assesses companies’ efforts to combat global warming.

Leadership in Greenhouse Gas Emission Reduction

Renner was recognized by CDP for its actions in emission reduction. It has decarbonization targets approved by the Science Based Targets Initiative (SBTi). This demonstrates its commitment to sustainable practices aligned with the Paris Agreement goals.

Ambitious Science-Based Targets for Decarbonization

Renner has important targets to reduce emissions. It aims to cut CO2 emissions in its own brands by 75%. Additionally, it intends to reduce direct and indirect emissions from operations by 46%. These efforts aim to make the company more sustainable and contribute to mitigating global warming effects.

indikátorResult
Companies in the CDP “A-List”Only 1.7% of the 23,000 organizations that submitted data achieved the top rating (A) in at least one area
Latin American Companies in the “A-List”14 companies, including 11 Brazilian, 2 Mexican, and 1 Chilean
Brazilian Companies in the “A-List” in 202311, an increase from 5 companies in 2022

The achievement of the CDP “A-List” reflects Lojas Renner’s dedication to sustainability. It sets ambitious goals and follows international guidelines to reduce greenhouse gas emissions.

Innovative Strategies to Overcome Challenges and Drive Growth

Lojas Renner is a leader in the Brazilian fashion market. It uses innovative strategies to overcome challenges and grow sustainably. With data a advanced technologies, the company enhances its operations and customer experience.

Using Data and Advanced Technologies to Optimize Operations

Renner stands out for using Radio Frequency Identification (RFID) on all items. This helps control inventory and speed up replenishment. The company also uses big data a umělá inteligence to better understand customers and offer better recommendations.

Continuous Investments in Expansion and Modernization

Renner invests in expansion and modernization as well as innovative strategies. In 2022, it opened 40 new stores and improved its physical units. Initiatives like self-checkout kiosks make shopping easier and more convenient.

“The current retail environment faces five major challenges: intense competition, investment in online platforms and efficient logistics, adoption of emerging technologies, personalization and customer service for client loyalty, and sustainability and transparency in operations.”
– Fabiana Silva Taccola, Renner’s Chief Operating Officer

Lojas Renner excels in innovative strategies, data usage a technologies, a expansion and modernization. It aims to meet customer demands and solidify its position in the fashion market.

innovative strategies

Pioneering Circular and Responsible Fashion Initiatives

Lojas Renner is a leader in kruhová móda a responsible fashion in Brazil. It adopts sustainable practices and opens circular stores. It also launches sustainable collections s traceability.

Circular Stores with Cutting-Edge Environmental Certifications

Lojas Renner has opened the first circular stores in Brazil. They have certifications such as LEED and BREEAM. They use recyklovatelné materiály a renewable energy.

In the new circular store, 8.5 tons of steel were replaced with sustainable materials. Additionally, 97% of waste was recycled, avoiding landfills.

Collections with Sustainable Raw Materials and Traceability

Lojas Renner also stands out in sustainable collections. Používá agroecological cotton a recyklovaných materiálů. It has implemented traceability to ensure sustainability throughout the production chain.

In addition to these initiatives, Renner is dedicated to innovation a etika. It sets an example in sustainability for the fashion industry.

For more information about Renner’s sustainability practices and commitments, visit their official website or follow their social media channels.

Visit Renner’s Official Website

Learn more about Lojas Renner’s journey in sustainability. Explore their circular fashion initiatives, sustainable collections, and achievements in making a difference in the fashion world.

Official Renner Website

Autor:

Eduardo Machado

Jsem ten, kdo dohlíží na detaily, stále hledám nová témata, která by inspirovala a potěšila mé čtenáře.

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